new frontiers in reputation management

[dhex]

http://ethicist.blogs.nytimes.com/2009/08/24/is-it-ok-to-blog-about-this-woman-anonymously/

lead me to this:

http://www.rexxfield.com/

oh man oh man oh man the places we go. why didn't i go to school for internet punditry? whyyyyyyyyyyyyy....

[FortNinety]

Seven Deadly Sins of Online Reputation Management

1.Waiting until it happens to you
2.Responding or rebutting claims under the negative postings
3.Threatening to sue bloggers
4.Clicking offending pages from search results (raises rankings)
5.Demanding re-publishers of libel to delete (they are legally immune); ask nicely
6.Being too defensive; people are fickle
7.Asking for trouble (attacking others online)